We develop winning strategies that set the tone and direction of all marketing and communication activities so that all strategic activities and materials work together in harmony to achieve the desired change.
- 360 degree/ Integrated Marketing and Communication Strategies
- Advocacy Communication Strategies
- Digital marketing and Social Media Strategies
- Public Relations Strategies
- Content Strategies
- Crisis Communication Strategies
DIGITAL MARKETING
We build digital marketing strategies which outline the series of actions that use online marketing channels to achieve various business goals. Such a plan allows you to build and launch your online marketing strategy with success.
The channels we use include Owned media, Paid media and Earned media
Our digital marketing services include:
- Social Media Marketing
- Content Development
- Search Engine Optimization
- Website Development and Management
ABOVE THE LINE MARKETING
We develop strategic media plans for above the line marketing which are related to mass media reaching a wide target audience.
This type of advertising is deployed on:
- Television Activations
- Radio Activations
- Out of Home networks like Billboards
- Social Media Advertising
BELOW THE LINE MARKETING
We develop 360 degree below-the-line advertising campaigns to maximize the visibility of your brand.
Our below the line services include:
- Event Planning and Management
- Merchandising
- Sales Activations and promotions
- Trade shows and Expos
- Road Shows
- Direct mail and E-mail campaigns
- Targeted search engine campaigns
PUBLIC RELATIONS
We build strategies to help your business organize its public relations also known as media relations activities and make strategic decisions about the best way to communicate with its target audience.
We have built long standing relationships with media partners and build strategies to manage your brands perception in the eyes of the public.