BIDCO AFRICA
BRIEF
Industry: FMCG
Service Provided: Merchandising
Number of Merchandisers: 65
Years of Relationship: 9 years
Coverage: Nairobi
Key Achievements
• Increased presence from 30% to 90%
• Successfully negotiated for extra displays and assets placement from 20% to 70%
• Order generation has also been going up every month and we surpassed our end of year 2014 target of 1000 tons to 1500 tons by December 2014